STAFF WRITERThe Zimbabwe Broadcasting Corporation (ZBC) has appointed Sugar Chagonda as its substantive Chief Executive Officer, effective August 1, 2025.The ZBC board said Chagonda, a seasoned media strategist and corporate affairs executive, brings more than 20 years of experience and a strong track record of transformative leadership to the national broadcaster.Chagonda began his broadcasting career at ZBC in 2004 before moving to the Zimbabwe Tourism Authority (ZTA) in 2009 as Head of Corporate Affairs During his tenure, he led several high-profile campaigns that helped reposition Zimbabwe as a leading global tourism destination.In 2018, he joined the Zimbabwe Consolidated Diamond Company (ZCDC) as Corporate Affairs Executive, where he played a pivotal role in strengthening corporate governance and leading strategic communication efforts at the State-owned mining enterprise.Outside his corporate responsibilities, Chagonda has been deeply involved in sports development He served on the Zimbabwe Football Association (ZIFA) board and was the founding Secretary General of Manica Diamonds Football Club, championing youth empowerment and the promotion of athletic excellence.He holds a degree in Social Studies from the University of Zimbabwe, a Master’s in Public Policy and Governance from Africa University, and an Executive Master of Business Administration from Midlands State University.ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
The Zimbabwe Broadcasting Corporation (ZBC) has appointed Sugar Chagonda as its substantive Chief Executive Officer, effective August 1, 2025.The ZBC board said Chagonda, a seasoned media strategist and corporate affairs executive, brings more than 20 years of experience and a strong track record of transformative leadership to the national broadcaster.Chagonda began his broadcasting career at ZBC in 2004 before moving to the Zimbabwe Tourism Authority (ZTA) in 2009 as Head of Corporate Affairs During his tenure, he led several high-profile campaigns that helped reposition Zimbabwe as a leading global tourism destination.In 2018, he joined the Zimbabwe Consolidated Diamond Company (ZCDC) as Corporate Affairs Executive, where he played a pivotal role in strengthening corporate governance and leading strategic communication efforts at the State-owned mining enterprise.Outside his corporate responsibilities, Chagonda has been deeply involved in sports development
He served on the Zimbabwe Football Association (ZIFA) board and was the founding Secretary General of Manica Diamonds Football Club, championing youth empowerment and the promotion of athletic excellence.He holds a degree in Social Studies from the University of Zimbabwe, a Master’s in Public Policy and Governance from Africa University, and an Executive Master of Business Administration from Midlands State University.ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
The ZBC board said Chagonda, a seasoned media strategist and corporate affairs executive, brings more than 20 years of experience and a strong track record of transformative leadership to the national broadcaster.Chagonda began his broadcasting career at ZBC in 2004 before moving to the Zimbabwe Tourism Authority (ZTA) in 2009 as Head of Corporate Affairs During his tenure, he led several high-profile campaigns that helped reposition Zimbabwe as a leading global tourism destination.In 2018, he joined the Zimbabwe Consolidated Diamond Company (ZCDC) as Corporate Affairs Executive, where he played a pivotal role in strengthening corporate governance and leading strategic communication efforts at the State-owned mining enterprise.Outside his corporate responsibilities, Chagonda has been deeply involved in sports development He served on the Zimbabwe Football Association (ZIFA) board and was the founding Secretary General of Manica Diamonds Football Club, championing youth empowerment and the promotion of athletic excellence.He holds a degree in Social Studies from the University of Zimbabwe, a Master’s in Public Policy and Governance from Africa University, and an Executive Master of Business Administration from Midlands State University.ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
Chagonda began his broadcasting career at ZBC in 2004 before moving to the Zimbabwe Tourism Authority (ZTA) in 2009 as Head of Corporate Affairs During his tenure, he led several high-profile campaigns that helped reposition Zimbabwe as a leading global tourism destination.In 2018, he joined the Zimbabwe Consolidated Diamond Company (ZCDC) as Corporate Affairs Executive, where he played a pivotal role in strengthening corporate governance and leading strategic communication efforts at the State-owned mining enterprise.Outside his corporate responsibilities, Chagonda has been deeply involved in sports development
He served on the Zimbabwe Football Association (ZIFA) board and was the founding Secretary General of Manica Diamonds Football Club, championing youth empowerment and the promotion of athletic excellence.He holds a degree in Social Studies from the University of Zimbabwe, a Master’s in Public Policy and Governance from Africa University, and an Executive Master of Business Administration from Midlands State University.ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
In 2018, he joined the Zimbabwe Consolidated Diamond Company (ZCDC) as Corporate Affairs Executive, where he played a pivotal role in strengthening corporate governance and leading strategic communication efforts at the State-owned mining enterprise.Outside his corporate responsibilities, Chagonda has been deeply involved in sports development He served on the Zimbabwe Football Association (ZIFA) board and was the founding Secretary General of Manica Diamonds Football Club, championing youth empowerment and the promotion of athletic excellence.He holds a degree in Social Studies from the University of Zimbabwe, a Master’s in Public Policy and Governance from Africa University, and an Executive Master of Business Administration from Midlands State University.ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
Outside his corporate responsibilities, Chagonda has been deeply involved in sports development He served on the Zimbabwe Football Association (ZIFA) board and was the founding Secretary General of Manica Diamonds Football Club, championing youth empowerment and the promotion of athletic excellence.He holds a degree in Social Studies from the University of Zimbabwe, a Master’s in Public Policy and Governance from Africa University, and an Executive Master of Business Administration from Midlands State University.ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
He holds a degree in Social Studies from the University of Zimbabwe, a Master’s in Public Policy and Governance from Africa University, and an Executive Master of Business Administration from Midlands State University.ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
ZBC board chairperson Helliate Rushwaya welcomed the appointment, describing it as a key step toward driving growth and improving content delivery at the national broadcaster.Related
Source: Businesstimes
