For weeks, from young entrepreneurs to market vendors, Rusape residents poured money and energy into transacting, encouraged by regular SMS reminders from Econet urging them to accumulate points. Hopes were high that loyalty and usage would translate into meaningful rewards. Prizes were reportedly handed to individuals who answered trivia questions or danced on stage, leaving high-point earners stunned.
“It was not what we were promised,” said EcoCash user Tinashe Chiriga, who had accumulated nearly 900 points. “I thought the more points you had, the better your chances. But what I saw was just a show.
We feel robbed.” An egg vendor, who identified herself only as Mai Chikomo, echoed the outrage: “I had almost 500 points, and I believed I stood a real chance. But all we saw were prizes going to those who entertained the crowd. That was not fair.” “If customers are told to accumulate points, then those points should determine the outcome.
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Otherwise, it’s misleading,” one advocate argued. Others are demanding a formal explanation on how winners were truly selected. Whether this was a case of poor communication or deliberate marketing, the fallout in Rusape has left a sour taste in the mouths of EcoCash users who expected more from Zimbabwe’s leading mobile money operator. Previous ArticleBakala Blames Injuries For CAPS United’s Poor FormNext ArticleDouble Tragedy: Police Probe Guyu Murder-Suicide, Launch Manhunt in Bindura Killing
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